Difference between revisions of "Virtual spokesperson"
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{{Welcome participation}} | {{Welcome participation}} | ||
| − | A '''virtual spokesperson''' is a fictional character created to represent or endorse a brand or product. | + | A '''virtual spokesperson''' (Chinese: {{ruby|虚拟|xūnǐ}}{{ruby|代言人|dàiyánrén}}) is a fictional, often ''anime'' character created to represent or endorse a brand or product. The term was thought to be originated in Taiwan.{{citation needed}} |
== Introduction == | == Introduction == | ||
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== Differences with similar terms == | == Differences with similar terms == | ||
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=== Virtual spokesperson and [[moe anthropomorphism]] === | === Virtual spokesperson and [[moe anthropomorphism]] === | ||
| − | In some cases, a virtual spokesperson is the anthropomorphization of | + | In some cases, a virtual spokesperson is the officially-recognized anthropomorphization of a brand or product, but he or her does not have to anthropomorphize in all conditions. Also, a ''moe'' anthropomorphization is not necessarily the spokesperson for the brand. |
== Officially-recognized virtual spokespeople == | == Officially-recognized virtual spokespeople == | ||
* [[Moegirlpe-tan]] - Official endorser of Moegirlpedia. | * [[Moegirlpe-tan]] - Official endorser of Moegirlpedia. | ||
| − | * Dejiko - Official endorser of the Japanese video game store Gamers. Also the main character of the anime ''Di Gi Charat'', where she | + | * Dejiko - Official endorser of the Japanese video game store Gamers. Also the main character of the anime ''Di Gi Charat'', where she endorses as well. |
* Melon-chan - Official endorser of the Japanese ''doujin'' store MelonBooks. | * Melon-chan - Official endorser of the Japanese ''doujin'' store MelonBooks. | ||
* Super Sonico - Official endorser of Japanese game company Nitroplus. | * Super Sonico - Official endorser of Japanese game company Nitroplus. | ||
| − | * Bilibili Girls (22 and 33) - Official endorsers of Chinese video site Bilibili. | + | * [[Bilibili]] Girls (22 and 33) - Official endorsers of Chinese video site Bilibili. |
== Unofficial virtual spokespeople == | == Unofficial virtual spokespeople == | ||
* Tracer - from the game ''Overwatch''<ref>[https://hardcoregamer.com/reviews/review-overwatch/208761/ Hardcore Gamer: Review: ''Overwatch'' (May 26, 2016)]</ref> | * Tracer - from the game ''Overwatch''<ref>[https://hardcoregamer.com/reviews/review-overwatch/208761/ Hardcore Gamer: Review: ''Overwatch'' (May 26, 2016)]</ref> | ||
| − | == Characters | + | == Characters for endorsement == |
Fictional characters who are not virtual spokespeople, but are used to promote other products. | Fictional characters who are not virtual spokespeople, but are used to promote other products. | ||
| − | * The characters from ''Girls und Panzer'' are used to promote tourism in Oarai Town, a port town | + | * The characters from ''Girls und Panzer'' are used to promote tourism in Oarai Town, a port town where the anime is set, in Ibaraki Prefecture, Japan.<ref>[https://www.animenewsnetwork.com/news/2013-02-19/girls-und-panzer-event-to-be-held-in-anime-hometown-of-oarai Anime News Network: "Girls und Panzer" Event to be Held in Anime's Hometown of Oarai (February 19, 2013)]</ref><ref>[https://www.animenewsnetwork.com/interest/2016-12-01/girls-und-panzer-collaborates-on-6th-ibaraki-blood-drive/.109333 Anime News Network: "Girls und Panzer'' Collaborates on 6th Ibaraki Blood Drive (December 1, 2016)]</ref> |
== References == | == References == | ||
Revision as of 13:15, 16 July 2023
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A virtual spokesperson (Chinese:
Contents
Introduction
Differences with similar terms
Virtual spokesperson and mascot
Virtual spokespeople are considered to be the "evolution" of mascots.
Virtual spokesperson and moe anthropomorphism
In some cases, a virtual spokesperson is the officially-recognized anthropomorphization of a brand or product, but he or her does not have to anthropomorphize in all conditions. Also, a moe anthropomorphization is not necessarily the spokesperson for the brand.
Officially-recognized virtual spokespeople
- Moegirlpe-tan - Official endorser of Moegirlpedia.
- Dejiko - Official endorser of the Japanese video game store Gamers. Also the main character of the anime Di Gi Charat, where she endorses as well.
- Melon-chan - Official endorser of the Japanese doujin store MelonBooks.
- Super Sonico - Official endorser of Japanese game company Nitroplus.
- Bilibili Girls (22 and 33) - Official endorsers of Chinese video site Bilibili.
Unofficial virtual spokespeople
- Tracer - from the game Overwatch[1]
Characters for endorsement
Fictional characters who are not virtual spokespeople, but are used to promote other products.
- The characters from Girls und Panzer are used to promote tourism in Oarai Town, a port town where the anime is set, in Ibaraki Prefecture, Japan.[2][3]
