Moe Point

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Moe point (Japanese: ぞくせい, よう) is a term used in moe culture to refer to various character traits that increase a character's moe level.

Identification of moe point

According to the standard meaning of the word "moe", moe point refers to the characteristics of a virtual character in an ACGN work that are sexually attractive to people, but due to the expansion of the word "moe", it can also be used to refer to various characteristics that increase the likability of a character.

A moe point can be a physical feature (such as twintails) or a personality trait (such as tsundere), etc. Theoretically, a feature can be used to increase the likability of a character if it is used in an ACGN work. Theoretically, as long as a characteristic is "moe" in the eyes of some people, it is the "moe point" in the eyes of those people.

Otaku culture researcher Hiroki Azuma believes that "moe" is a symbolic element. The feeling of "moe" in a character comes from some specific, labeled characteristics created by him. However, we cannot simply quantify a character as a combination of several moe points, because each character is theoretically unique and distinct from others. A character is a complex whole, and it is not just a single attribute name that can make moe followers be attached to them. However, feeling and summarizing the moe points of a character allows us to identify and understand the reason why the character is moe.

On the one hand, moe is always expressed through various specific characteristics. But on the other hand, due to different aesthetic concepts, the determination of which characteristics can be called "moe points" is not the same for everyone; for the same features of the same character, some people find it moe and others do not. That is, the content of moe is subjective, while the form is objective.

Transformation of moe points

Of course, the external and internal moe points of a character are not necessarily fixed, and the moe points of a character will transform as the story progresses, the character's life changes, etc.

Also, in addition to the "moe-ness" of a character changing in the work, the moe points of the same character will also have different views in the eyes of different people, and they can even interpret their own alternative portrayal of the character, giving birth to secondary creation. This allows them to shape the character so that it becomes what they like. This is the reason why a character in a fanmade work will show completely different attributes from the original.


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